Remove Your Keyword Research Blinders

Keywords stand at the heart of using search engines, SEO, and search engine marketing. Searchers use keywords to find what they're looking for. Marketers use keywords in their ads and on their websites to turn up in the search results that search engines serve to (hopefully) potential customers. But a lot can go wrong in the process. This article will explain one major, all-too-common keyword research mistake and how to avoid it.

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